Twitter Case Study
This is a twitter case study of one of the accounts that Wright Computing manages. The Twitter account has been active since June 29th 2010, but we started to manage the account on 1st Nov 2010. When we took it over they had 24 followers. The client want to get more twitter followers decided to go with the level 3 service taking the option to double up on the first month. The results are as follows:
Twitter case study for February 2011
Another great month for Healthcare Management Partners Twitter account
The total improvement this month was an increase of 640 twitter followers. The account is really coming along nicely and I feel it is a respectable size now with a good following which enable quite a few people to follow the links in the tweets. These are typical results for twitter accounts that we mange this is just an example we used for this twitter case study.
Twitter case study for January 2011
This month we managed to change the balance of following/followers. The account now has more people following it then they are following. This lets us know that people are starting to take not of our brand which is great news.
Number of followers gained in January
Number of twitter followers as of 31st January: 2,801 followers
Previous twitter followers on the 1st January: 2,267 followers
Total improvement for December 2010: 534 followers
Number of times that the twitter account is listed
Listed as of 31th December: 59 times
Previously listed: 53 times
Twitter case study for December 2010
This month promised to be a hard month as we had to get passed 2,000 followers which is a deterrent placed by twitter making it difficult pass that number to prevent spammers. We achieved this quite successfully by using slightly different techniques to take into account the rules of 2,000 followers. The rules are basically that until you have 2,000 followers you can not follow more then 2,000 people reducing your chances of growth passed that point. You may notice that a lot of accounts are following close to 2,000 people but only have about 500 followers. To overcome this problem you have to know how to encourage the right type of followers your account.
Number of followers gained in December.
Number of twitter followers as of 31st December: 2,267 followers
Previous twitter followers on the 1st December: 1,647 followers
Total improvement for December 2010: 620 followers
Number of times that the twitter account is listed
Listed as of 31th December: 53 times
Previously listed: 37 times
This month was another success and we were well within the guideline for the promised number of followers (Level 3 – gain 500-800 followers). Now we are passed the hard part we should easily get close to the top end of the scale and hopefully get close to 3,000 followers by the end of January.
Twitter case study for November 2010
Number of followers gained in the first month.
Number of twitter followers as of 30 November: 1,647 followers
Previous twitter followers on the 1st November: 24 followers
Total improvement for November: 1,623 followers
Number of times that the twitter account is listed
Listed as of 30th November: 37 times
Previously listed: 0 times
Google Search Results
This image show you the google search result for hcmpllc after one month. The top 3 results for this search belong to the website that is being promoted and the next 4 results are from the twitter account.
Google Analytics website traffic from Twitter.
This image is taken from Google Analytics to show that the site received an additional 137 hits from twitter in the first month.
So far the first month has been a huge success and the great thing about twitter is that your followers will still be there next month plus any additional followers that you gain so the numbers will get better every month.
If you would like us to help you get more twitter followers then contact us
